EUROPEAN INNOVATION ACADEMY
CEED September 18, 2017
Two Alumni of Chitkara University, Himachal campus, Aniket Bhardwaj and Shubham Goyal working from Chitkara Innovation Incubator Foundation on their startup SEACUP were selected and given scholarship to attend European Innovation Academy for 3 weeks in Portugal, Europe.
“It has been a great experience being at EIA in Portugal, Europe. The event was to learn different aspects
of business/startup. We have been there to represent Chitkara University from 16 th July to 4 th August
2017. Our idea was HAVEit is a advanced e-receipts software, that creates sustainable, salable, growing
business out of receipts and help customers to manage them without mess. Platform for data analysis of
customer’s behavior with intent to utilities companies cost and raise revenues through direct marketing.
For customers we are providing convenient way for storing receipt, problem free warranty claim and
providing special offers.
In the very first week we have gone through team formation, idea validation and development of
business model. We were mentored by different mentor’s expertise in their fields. To validate our idea
we went on the streets to ask the customer’s weather they would like to buy the product and do they
really feel the pain. After getting a positive response from the customers we started working on the
business model. Our product was for both B2B and B2C so after finalizing the revenue flow we headed
to our software and marketing. In the second week we developed the software for B2B and application
for B2C and after that learned about the market size and how to reach the customers and what should
be the cost of the product. In the last week we started with our Intellectual property and learned how to
protect our self and block our competitors from coming in our way.
The event was not only great because of the learning but also because of meeting new people from
different parts of the world and cultures sharing their ideas and building relations and contact for future.
This event has also given an insight of what is going around the world and what are the problems that
really need to be taken care and in what way we can build an business idea around it.”
Aniket Bhardwaj & Shubham Goyal